PyMC-Marketing
JSON →A Python library for marketing statistical models built on top of PyMC. It provides Bayesian approaches to marketing mix modeling (MMM), customer lifetime value (CLV), and other marketing analytics. Current version 0.19.3, requires Python >=3.12. Released under active development with frequent updates.
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Resources
homepagewww.pymc-marketing.io ↗
API endpoints
full doc /v1/registry/pymc-marketing
compatibility /v1/registry/pymc-marketing/compatibility