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Lifetimes

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library 0.11.3 ·python
verified Jun 28, 2026

Lifetimes is a Python library for measuring customer lifetime value (CLV) using probabilistic models. It provides implementations of various statistical models like BG/NBD, Pareto/NBD, and Gamma-Gamma, along with utilities for data preparation, fitting, and prediction. The current version is 0.11.3, and it has a moderate release cadence with several updates per year.

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